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The latest report in the TFWA Insight series of consumer studies offers a comprehensive view on traveller perceptions and behaviour today, courtesy of the Travel Retail Catalyst Study (TRaCS) biennial survey conducted by Horizon Consumer Science. The report is based on interviews with 31,000 travelling consumers from 38 countries, and offers insights into spending levels, motivations and preferences in all key product categories.
The 194-page TRaCS Global Traveller Report 2018 can be navigated by clicking on the various chapters listed in the Table of Contents on page 2 of the document. An Executive Summary is also included.
As always, the report is available free of charge to TFWA members. We hope you will find it useful and illuminating.
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